| THURSDAY, OCTOBER 6 | FRIDAY, OCTOBER 7 |
Keynote Address: “Three Things You Don’t Know: Why They Matter and What to Do Next”
Sponsored by American Share Insurance
Presented by Lee Wetherington
8:45 – 9:45 a.m.
Three immutable facts frame the new era of financial services. First, 70% of transactions happen online, and 61% of online adults frequent social networks. Second, within two years, half of all mobile phones will be smartphones, and more people will access the Internet with mobile devices than with PCs. Third, Gen Y is now the most populous generation, one that has bought more financial products and services in the past 18 months than any other. What does it all mean? Join Lee for a unique, bottom-line view of what credit unions must do to meet the new demands of post-recession consumer/business psychology and thrive in the new era.
Take a look at Lee Wetherington’s presentation style here
ignite Showcase—2011 innovations
Sponsored by
Interactive Intelligence
and Adapt Telephony
Services
Presented by ignite working group members
9:45 - 10:45 a.m.
What’s new and exciting and coming to a credit union near you? Ignite
innovations, of course. Find out what members of the ignite working
groups have been developing and how these innovations can be adopted at
your credit union. The ignite initiative is a joint venture between the
Indiana Credit Union League and three Indiana credit union
representatives who are alumni of the Filene Research Institute’s i3
group. It is focused on developing innovations that can help credit
unions better the financial lives of their members. Volunteers serve
two-year terms and work in teams to develop new products and
services—this session will showcase the 2011 innovations and will be
presented by working group members.
Breakout Sessions 11:00 – Noon and 3:15 – 4:15 p.m.
Morning Session Only: The Art & Science of Payments in a Recovery
Presented by Lee Wetherington
With debit interchange uncertain, mobile payments evolving, and PayPal, Amazon, and Google fighting for dominance online, plotting a course for your payments franchises can be at best challenging and at worst baffling. This session will provide a no-nonsense review of what your credit union should be doing in this environment.
Afternoon Session Only: BSA for Volunteers: Update on Bank Secrecy
Act
Presented by Dave Hawkins, ICUL Senior Consultant
As volunteers, Bank Secrecy Act training is a must. Regulators continue to expect you to understand its requirements, and they can hold you personally liable for non-compliance. Punishment for non-compliance can be expensive monetary fines, forced mergers, employment and volunteer prohibition orders. The latest and most notable penalty is $7 million against Pacific National Bank. This session will provide you with: tips to assure your credit union’s compliance; an understanding of the human and monetary resources necessary; and an overview of the following requirements: risk assessments, policies and procedures, independent testing, education requirements, OFAC searches, and monitoring necessities, especially for anti-money laundering.
Selling the Credit Union Difference: Large-Scale Credit Union
Branding
Presented by Ben Rogers, Filene Research Institute
What kind of information will entice consumers to join credit unions? Rather than taking a stab at marketing the credit union difference based on a vague sense of what appeals to consumers, Ben Rogers, research director at the Filene Research Institute, shares the results of research that verifies messages with actual consumers. The result: A campaign designed to sell consumers on tangible credit union benefits.
Constructing a New Vision for Lending
Presented by David Polet, CMG Program Manager for
Voice of Customer
Lending challenges are central to many credit unions. How do we generate more opportunities to lend and what dangers are on the horizon? As fast as the regulatory environment is changing how we lend, so is the social and cultural environment. How should credit unions respond? In this presentation, we will look at a number of trends and influences on how we perceive where the lending environment is and where it should go. We will look over a number of recent research studies and piece them together to construct a new vision for lending.
Social Media – Best Practices
Presented by Pat Keefe, CUNA Vice President,
Communications & Media Outreach
Social media is becoming increasingly important as a tool for credit unions to use to reach out to their members and potential members. This session will discuss credit union best practices in the use of social media.
Becoming Politically Involved
A panel discussion
This panel will include credit union management and staff who have been and are involved with political involvement, how they started their involvement, how to encourage members to become involved and information about the political process including ICUPAC and CULAC.
Ten Strategies For Revenue Recapture in a New Regulatory
Environment
Presented by Stephen Nikitas, Senior Strategist,
Harland Clarke
Shrinking margins and declining non-interest income got your credit union down? Looking for ways to grow capital AND assets? In this session, you will learn and discuss TEN proven ways to grow revenue and get best practice strategies and tactics you can take back and act on immediately.
Additional Education Sessions: Financial Literacy for Volunteers - Separate Fee
Presented in two parts Thursday and Friday, Oct. 6 and 7.
Part 1: Thursday, Oct. 6 - 4:30 - 6:00 p.m.
Presented by League staff
Part 1 will include an overview of the requirements of NCUA’s final rule and a review of the credit union balance sheet and income statement.
Please register in advance for this session. An additional fee of $100 (inclusive of Parts 1 & 2) per attendee will be billed to the credit union separate from Convention Registration. $50 per person (inclusive of Parts 1 & 2) for the fourth and subsequent registrants from each credit union who attend this training during convention.
