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Midwest Credit Unions Create “Invest in America” to Give Members a GM Discount
Indiana credit unions are part of four-state effort
December 16, 2008 INDIANAPOLIS — At a time when economic stress is
sweeping the nation and threatening the survival of the U.S. auto industry, a
consortium of 1,200 Midwest credit unions announce a vehicle purchase price
discount from GM available to their members. It is estimated that credit unions
from Michigan, Ohio, Indiana and Illinois have approximately $10 billion
available for low-cost auto loans to their more than 12 million members.
“Invest in America” will provide a great value to consumers who take
advantage of a GM price discount program on purchases of eligible new Buick,
Cadillac, Hummer, Saab, Chevrolet, GMC, Saturn and Pontiac cars and trucks.
“Credit unions have always been a place where Main Street America can go for
the best deals and for financial security—this is especially true in these
turbulent economic times,” said Indiana Credit Union League President John
McKenzie. “The Invest in America program focuses on one of credit unions’
cornerstone products—car loans—and provides extra value for Indiana’s 2.2
million credit union members while supporting the auto industry in Indiana and
ultimately our nation’s economy.”
Credit union members can find details on the discounts at
www.lovemycreditunion.org, and obtain an authorization number to take to any
GM dealership. The discounts, among the best and most broad-based values offered
by GM, will stack on top of most other incentives being offered.
“This new arrangement with Midwest credit unions creates a tremendous value
for GM and for thousands of credit union members. We appreciate the credit
unions’ promotional support and are pleased to make this offer,” said Mark
LaNeve, GM vice president, North America Sales, Service and Marketing. “As GM
maps its future, one thing is clear, Americans are resilient and willing to step
in and show confidence in each other. This is a great example of that spirit.”
The program, running from December 8, 2008 through June 30, 2009, offers
eligible vehicles at a “GM Supplier for Friends” price discount to credit union
members and members of their households. Credit union members will be able to
get an additional $250 bonus cash between now and January 5, 2009 on their
eligible new GM vehicle purchase.
The “Invest in America” program will be piloted in a four-state region
with possibilities to go nationwide early in 2009. The credit union consortium
includes four state trade associations and the Credit Union National
Association. The discount is available to credit union members in the four-state
region no matter where they choose to finance their vehicle purchase.
CUcorp, a wholly-owned subsidiary of the Michigan Credit Union League, will
coordinate the program with GM and is also in talks with Chrysler and Ford.
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