The Desjardins Youth/Adult Financial Education Awards recognizes leadership within the credit union movement on behalf of youth/adult financial literacy. They consider all activities supporting the personal finance education of members and nonmembers, including, but not limited to, face-to-face teaching, publicity, lobbying for curriculum requirements, teacher and volunteer training, and promotion and use of the NEFE High School Financial Planning Program® (HSFPP).

Naming these awards after Alphonse Desjardins emphasizes the movement's long-time commitment to financial literacy. Besides founding the first credit unions in Canada and the U.S., Desjardins pioneered youth savings clubs and in-school "banks," known as caisses scolaires.

For more information on the Desjardins Awards, including secrets of a winning entry, click here.​

2014 Winners - Youth

ASSET SIZE: $150-500 million
1st Place: Finance Center FCU

The credit union has a number of successful programs for youth. The centerpieces are classroom instruction and student-run branches which provide internships and one-on-one student financial advisement. At North Central High School and Arsenal Tech High School, the credit union provides resources and financial education through the Banzai Financial Education program, in addition to student-run branches at those schools. Student interns get real-life work experience as tellers. They manage a cash drawer and learn about branch operations and member confidentiality. Often these internships open up opportunities for employment later on. Financial Center also offers one-on-one student advisement for students and parents. The student-run branches offer a match on a student’s first deposit up to $25 to encourage good savings habits. The credit union has also expanded its give-back programs to Cathedral and New Palestine High Schools where it offers custom debit/credit cards. Additionally, Financial Center awards $2,000 in annual scholarships to North Central High School, Arsenal Tech High School and New Palestine High School seniors who want to further their educations.

2014 Winners - Adult

ASSET SIZE: $150-500 million
1st Place: Finance Center FCU

Financial Center FCU has several initiatives that are focused on adult financial literacy. The credit union has developed its educational seminar program to align with its brand promise to "help members improve their financial lives." The credit union holds a series of well attended Wealth Builder workshops which offer courses on a variety of personal finance topics and which have resulted in several one-on-one member follow up appointments. Financial Center FCU also offers Lunch ‘N Learn financial sessions for HSA members, which have attracted more than 10,500 accounts with balances of more than $11 million. The credit union has found an additional niche audience by offering a brewery start-up workshop, which has generated a new commercial loan. Financial Center FCU has also reached out to government employees with recommendations of how to save/cut back expenses while they were being furloughed, and it has a strong Latino Outreach, which has been in place since 2009. The credit union offers financial literacy sessions once a month in cooperation with the Mexican Consulate in Indianapolis. The credit union also sponsors the Indiana Latino Expo.
 
To assist adults in developing responsible money management skills, Financial Center FCU offers a number of tools. Monthly membership and investment newsletters include financial tips and articles, which are also shared on the credit union’s social media outlets. There is also "The Hub" — an online money management tool that allows members to design a budget, set savings goals, monitor their spending habits and be more conscious of their money flow. The credit union also participates in LoveMyCreditUnion.org, which allows them to provide members with special savings on a variety of products and services just for being part of a credit union.

2013 Winners - Youth

ASSET SIZE: $150-500 million
1st Place: Finance Center FCU
Youth Financial Education

2013 Winners - Adult

ASSET SIZE: $150-500 million
1st Place: Finance Center FCU
Adult Financial Education

2012 Winners - Youth

ASSET SIZE: $150-500 MILLION
 
1st Place: Finance Center FCU
Youth Financial Community Outreach
 
ASSET SIZE: $50-150 MILLION
 
1st Place: Indiana State University FCU
Tiger Cubs Pack #17
 

2012 Winners - Adult

ASSET SIZE: $150-500 MILLION
 
1st Place: Finance Center FCU
Adult Financial Community Outreach
 

2011 Winners

ASSET SIZE: $150-500 MILLION

1st Place: Finance Center FCU
Financial literacy in the community and a guiding strategies for serving members and the community.

ASSET SIZE: $500 MILLION OR MORE

1st Place: Centra CU
Commitment to improving financial literacy in the community

ASSET SIZE: $150-500 MILLION

1st Place: Finance Center FCU
Incorporating financial education in Indianapolis-area high schools

2010 Winners

ASSET CATEGORY: $50-150 MILLION

First Trust Credit Union
CU in School provides a realistic, student-based point of view on gaining financial literacy

ASSET CATEGORY: $50-500 MILLION

Finance Center Federal Credit Union
In an age of multi-tasking, multi-faceted strategy employed to educate high school students

2009 Winner

ASSET CATEGORY: OVER $250 MILLION

First Place: Finance Center FCU
Financial Literacy and Student Credit Union Program

2008 Winners

ASSET CATEGORY: $35-75 MILLION

First Place: Independent FCU
AEF/IFCU Grant for Economics

ASSET CATEGORY: $75-250 MILLION

First Place: REGIONAL Federal Credit Union
Setting Goals and Establishing the Groundwork for Good Money Habits

ASSET CATEGORY: OVER $250 MILLION

First Place: Finance Center Federal Credit Union
Financial Literacy & Student Credit Union Program

2007 Winners

ASSET CATEGORY: $250+ MILLION

First Place: Eli Lilly Federal Credit Union
Creative Ways to Teach Children and Parents About Money Concepts

ASSET CATEGORY: $35-$75 MILLION

First Place: Indiana State University Federal Credit Union
Working with Junior Achievement to Present Economics 101

2006 Winners

ASSET CATEGORY: $20 TO $80 MILLION

First Place: Perfect Circle CU
Financial Education Roadshow

Second Place: Evansville FCU
“Together, we’ll make it happen.”

ASSET CATEGORY: OVER $200 MILLION

First Place: Bayer FCU
NEFE education program at the Bashor Children’s Home

2005 Winners

ASSET CATEGORY: $20-$80 MILLION

First place: Perfect Circle CU
Youth Financial Literacy

ASSET CATEGORY: MORE THAN $200 MILLION

First place: Purdue EFCU
PEFCU at School

Honorable mention: Indiana University EFCU
High School Financial Literacy

2004 Winners

ASSET CATEGORY: $20-$80 MILLION

First place: Evansville FCU
Multiple projects for youth financial literacy

ASSET CATEGORY: $200 MILLION AND MORE

First place: Purdue EFCU
Multiple projects to develop youth financial literacy

Second Place: MidWest America FCU
Children and Money Workshops

Honorable Mention: Evansville Teachers FCU
Credit union youth projects, work with community groups

2003 Winners

ASSET CATEGORY: $80 TO $200 MILLION

First Place: Marion School EFCU
 

ASSET CATEGORY: MORE THAN $200 MILLION

First Place: Centra CU

Second Place: Professional FCU